The Innovation Center hosts the Net2Value event dedicated to generative artificial intelligence.

This week we hosted the event “Generative AI as an Innovation Tool” at our Innovation Center in Verona: it was a unique opportunity to explore the potentials and challenges of integrating generative artificial intelligence into the innovation process. From idea generation to product development, through marketing activities and customer support, to optimizing user experience, we discussed the multiple areas where generative AI can revolutionize business practices.

The event was held in collaboration with Strategie & Innovazione, as part of the Net2Value initiative, which aims to create a network of individuals from different sectors and functions committed to promoting open innovation by sharing ideas and experiences collaboratively and informally. It consists of a series of “itinerant” meetings, including visits to museums and the productive and research sites of the companies involved. These stimulating environments and discussions foster the creation of innovation synergies, promoting both individual and collective growth and development.